diff --git a/source/tools/textureconv/launch/launch.c b/source/tools/textureconv/launch/launch.c
new file mode 100644
index 0000000000..f34add985e
--- /dev/null
+++ b/source/tools/textureconv/launch/launch.c
@@ -0,0 +1,42 @@
+#include <windows.h>
+
+const char* ExeName = "textureconv.exe";
+const char* ExtraParams = "REPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEME";
+
+int WINAPI WinMain(HINSTANCE hInstance, HINSTANCE hPrevInst, LPSTR pCmdLine, int nCmdShow)
+{
+	static char Path[MAX_PATH];
+	static char Prog[MAX_PATH];
+	char *Srch;
+	
+	LPSTR NewCmdLine;
+	if (pCmdLine)
+	{
+		NewCmdLine = malloc(strlen(pCmdLine) + strlen(ExtraParams) + 2);
+		if (!NewCmdLine)
+			return 3;
+		strcpy(NewCmdLine, ExtraParams);
+		strcat(NewCmdLine, " ");
+		strcat(NewCmdLine, pCmdLine);
+	}
+	else
+	{
+		NewCmdLine = (char*)ExtraParams;
+	}
+	
+	if (!GetModuleFileName(hInstance, Path, sizeof(Path)))
+		return 1;
+	
+	Srch = strrchr(Path, '\\');
+	if (!Srch)
+		return 2;
+	Srch[0] = '\0';
+	
+	strcpy(Prog, Path);
+	strcat(Prog, "\\");
+	strcat(Prog, ExeName);
+	
+	ShellExecute(NULL, "open", Prog, NewCmdLine, Path, SW_SHOWNORMAL);
+	
+	return 0;
+}
\ No newline at end of file
diff --git a/source/tools/textureconv/launch/makeexe.pl b/source/tools/textureconv/launch/makeexe.pl
new file mode 100644
index 0000000000..27060a3b5d
--- /dev/null
+++ b/source/tools/textureconv/launch/makeexe.pl
@@ -0,0 +1,33 @@
+# Used to make variations of the launcher exe, which is necessary because drag-and-drop
+# onto .bat files appears to not run in the right directory (and so there's no way of it
+# finding the actual textureconv.exe)
+#
+# It just compiles launch.c, then replaces the REPLACEME string with other strings
+
+use strict;
+use warnings;
+
+my %settings = (
+	TexConv_Normal => "",
+	TexConv_WithAlpha => "-alphablock",
+	TexConv_WithoutAlpha => "-noalphablock",
+	TexConv_ToTGA => "-tga",
+);
+
+system("cl /Od launch.c shell32.lib");
+die $? if $?;
+
+open A, 'launch.exe' or die $!;
+binmode A;
+my $d = do { local $/; <A> };
+
+my $str = "REPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEMEREPLACEME";
+
+for my $k (keys %settings) {
+	die if length $settings{$k} > length $str;
+	my $d2 = $d;
+	$d2 =~ s/$str/ $settings{$k} . ("\0" x (length($str) - length($settings{$k}))) /e or die;
+	open O, '>', "$k.exe" or die $!;
+	binmode O;
+	print O $d2;
+}
\ No newline at end of file